The fine print

Privacy Policy

Last updated November 9, 2026

A plain description of what this site keeps, why, and who else sees it. No dark patterns and no long list of companies you have never heard of.

01The short version

Whiteisms is a free reference site about folksy sayings. You can read all of it without an account. We collect as little as we can get away with, we do not sell anything about you, and the only outside company that sees your visit is our advertising partner, Google.

02What we collect

Browsing: nothing you type, because there is nothing to type. We do not run our own analytics or tracking pixels.

Accounts: if you sign in, we store your email address and name, plus whether you are an administrator. Sign-in is handled by our platform provider; we never see your password.

Votes: when you vote a saying up or down we store a count against that saying. The count is not tied to a public profile.

Messages: if you write to us through the partnership and contact form, we store the name, email address, brand, category and message you sent so we can reply.

03Cookies and advertising

We serve ads through Google AdSense. Google and its partners may use cookies or similar technologies to serve ads based on your prior visits to this and other websites.

Google's use of advertising cookies enables it and its partners to serve ads to you based on your visits to this site and other sites on the internet. You can opt out of personalised advertising in your Google Ads Settings (google.com/settings/ads) or at aboutads.info, and you can block or delete cookies in your browser settings. Ads will still appear, they will just be less relevant.

We do not control the cookies set by Google or by advertisers, and their handling of your information is described in Google's own privacy policy.

04How we use what we collect

To operate the site: keep entries and votes working, keep the journal publishing weekly, and answer messages you send us.

To understand rough popularity of sayings, using vote totals only.

We do not sell your information, and we do not use your message for marketing without your agreement.

05Who else sees it

Our hosting and database platform stores the site's content and any account or message records on our behalf.

Google receives standard request information such as your IP address, browser and the pages you view, in order to serve ads and measure them.

We will disclose information if the law requires it, and no further.

06How long we keep it

Account records stay while your account exists. Partnership and contact messages are kept while we are in conversation and for a reasonable period afterwards so we have a record of what was agreed. Vote counts stay with the saying.

07Your choices

You can ask us what we hold about you, ask for a copy, or ask us to correct or delete it. Write to us using the contact form on the Journal page and we will sort it out.

You can use the entire archive without signing in, and you can clear cookies in your browser at any time.

08Children

Whiteisms is written for a general audience and is not directed to children under 13. We do not knowingly collect information from children. If you believe a child has sent us information, get in touch and we will remove it.

09Changes to this policy

If this policy changes in a way that matters, we will update the date at the top of this page and, where it is a significant change, note it on the Journal.

10Contact

Questions about this policy, or about anything else on the site, can go through the contact form on the Journal page. A human reads it.