The Archive

Etymology Journal ยท L

Let's create some synergy

Meaning

A buzzword-heavy way of saying let's work together to get better results than we would have alone. It is almost exclusively used by people in suits.

Professional, buzzword-heavy

Used in a sentence

  • If the marketing and sales teams meet, let's create some synergy.
  • I think our departments should collaborate and let's create some synergy.
  • We have a lot of potential here, let's create some synergy.

The backstory

This is pure corporate speak, stemming from the business boom of the 1980s and 90s. It refers to the idea that the whole is greater than the sum of its parts.

Heard in

Nationwide

Vibe check